Pavel SamsonovinUX CollectiveDon’t make “data-driven product decisions”—build a data-driven semantic environmentWithout UX, “data-driven” organizations can only use that data to confirm their biases, not to understand where to change course.8 min read·Apr 11, 2024--3--3
Pavel SamsonovinUX CollectiveProduct tools have created a leadership crisis. Only tools from the outside can solve it.TTRPGs show us that success doesn’t come from mastering the tools— it comes from knowing what you want tools for in the first place.6 min read·Mar 13, 2024--6--6
Pavel SamsonovinUX CollectiveEmpathy for colleagues: why UX Design is a leadership skillDesigners can build new ways of working by turning user-centered design methods inwards — if we can give up our Superman myth7 min read·Feb 24, 2024--3--3
Pavel SamsonovinUX CollectiveNo, AI user research is not “better than nothing”—it’s much worseSynthetic insights are not research. They are the fastest path to destroy the margins on your product.6 min read·Feb 7, 2024--14--14
Pavel SamsonovinUX CollectiveDesign without process, or the form factor trapIn rushing towards visuals before establishing conceptual fidelity, UX designers risk creating negative value for their teams.10 min read·Jan 29, 2024--12--12
Pavel SamsonovinUX CollectiveScaling the design ladder: Seeing like a designerThe real value of design doesn’t come from building better products. It comes from creating better product-building methods.8 min read·Jan 9, 2024--5--5
Pavel SamsonovinUX CollectiveSuccessful iteration requires going beyond agileUX methods are cheaper, faster, and better at gathering data than “build, measure, learn” — but they don’t work inside agile development.8 min read·Sep 7, 2023--28--28
Pavel SamsonovinUX CollectiveDecision provenance is a requirement for “two-way door” decision-makingThe “why” behind a team’s operating decisions is one of the most important factors when deciding what to build. Without that information…5 min read·Jun 7, 2023----
Pavel SamsonovinUX CollectiveTo benefit from AI, your organization’s learning loops must evolveIdeas are cheap. AI is posed to make outputs just as cheap. But without the higher-level feedback loops, your organization’s…11 min read·Mar 27, 2023--2--2
Pavel SamsonovinUX CollectiveAs a user, I don’t want toTask-oriented user stories mix up customer value with cost. But they are easy to turn into a tool for thinking bigger.4 min read·Mar 9, 2023--12--12